Death by Discounting
Steam, the humble bundle, PlayStation Network and Xbox Live all do it.
Publishers regularly use discounting to leverage traffic in mobile app stores.
But do flash sales and an influx of gamers logging in for cheap or free lead to brand loyalty?
Double Fine warns indies against deep discounting.
Century of the Self examines the impact of Sigmund Freud, his daughter Anna Freud and his nephew Edward Bernays on how we live.
Bernays, infamous for his book Propaganda, reimagined the world of advertising.
Using his uncle’s work, he introduced women to cigarettes with a PR push that played on their deepest desires.
As we move into the information era, we have to ask ourselves - does manipulation add value in the long run?
If I fail more than you, I win.
What makes Rovio so special?
How come Muse are such a rock powerhouse?
Seth Godin talks about how frequent small failures are key to staying in the game long enough to build something awesome in this great interview.